Some Business Ideas Are Just Good

Some ideas are just so good they, well, just are. The iPod and iPhone were such products. We think doing business the Great Harvest way is one of those things that just is.

My name is Mike Ferretti and I have had the honor of being the CEO of Great Harvest since 2001. Like many people, I fell in love with the business the first time I looked at it. I truly believe that at Great Harvest we live the ideals we say we stand for. They aren't just words.The words impact decisions and actions on a daily basis.

In our world, a company's soul is all about the promises it makes and how well it meets those promises. Simply put, we believe our highest promise is to leave where we go, better than when we got there. In as many areas as we can.

Over my next few posts in this blog, we will go to some of those places. We will talk about how our business model is revolutionary in terms of equity in franchising. We will talk about how we try to set an example for other businesses. We will talk about how we believe in local commitments. We will talk about how we support communities. We will talk about how our products make their neighborhoods better. We will talk about how we believe in equity. We will talk about how we support and are a part of the local food movement. Most importantly, we will talk about how we challenge ourselves to be meaningful instead of just saying we are.

Great Harvest's journey is over 30 years in the making. My little slice of that is entering its 10th year. The ride is incredible and I hope you hop on. Push us to live our ideals. Join us by helping us help others. Join us to learn about how we believe a business should be run. Come along to eat some great bread. Come along for the sheer fun of it. We don't really care why, just come along. You'll be glad you did and we will love having a new friend.

Thanks for reading.

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